Marketmine - Rationalise, Analyse and Share Market Research
Marketmine is a website, repository and service package that allows marketing professionals to get better value and sharper insights from market research.
Marketmine can improve a marketing team’s understanding of consumers and markets, while at the same time eliminating waste in market research.
- Get a bird’s eye view of market research. Know instantly what research the organisation owns for any given brand or topic – without hours or days of trawling
- Identify research gaps and target new research to fill them instead of duplicating effort
- Reveal the insights, trends and patterns that are hidden in thousands of pages of research text
- Through logical organisation, allow a wider range of people to use research productively and intelligently. Enable rapid and precise retrieval.
- Allow your teams to share, analyse and comment using collaboration tools such as forums and wikis
The Marketmine Solution
Marketmine offers a solution made up of three elements:
- Services to prepare, cleanse, organise and analyse your research
- Deliver into the Marketmine collaboration portal, a Microsoft SharePoint solution
- Marketmine advanced research analytics
Services
We provide services in information assessment, strategy and architecture:
- Analyse your market research and provide a written maturity assessment
- Create a market research development strategy
- Develop an information architecture, which is the framework for organising your research
Portal
We deliver your legacy research, cleansed and organised, into a customised SharePoint portal. If required, Marketmine can provide a secure hosted SharePoint service.
Marketmine advanced analytics
Marketmine uses intelligent analytics to uncover hidden insights in your market research. We use advanced linguistic and artificial intelligence tools to uncover these insights and we present them to you in report form.
Contact
To discuss your organisation’s requirements or to learn more about us, please use our sitewide contact form.
